Yale’s new ‘Doormaster™ Experts’ opportunity for locksmiths To complement the launch of the revolutionary Doormaster™ replacement multipoint lock range, Yale has introduced the new professional installer network for PVCu door security specialists. The Yale Doormaster™ Expert programme will offer full sales, marketing and product training support plus ‘approved installer’ status from the world’s leading home security brand. Dedicated technical support will also be on hand. With no equivalent major brand programme in the market place, Yale Doormaster™ Experts will have a ready competitive edge. Catherine Brock of Yale said: “The new Yale Doormaster™ Expert programme is based on a powerful business proposition. “Locksmiths have the opportunity to connect with a strong consumer brand and to benefit from business opportunities with higher value products in replacement multipoint locks, which we strongly believe to be the future of the residential mechanical lock market. The Yale Expert programme is open to locksmiths who undertake a Doormaster™ installation training course and meet one of several criteria, covering trade association membership and relevant trading history. For more information on the Yale Doormaster™ Expert programme for to apply please contacting your local sales rep or visit www.yale.co.uk/doormaster.